Annual report 2016

Moving forward
In perpetual motion

2016 AWARDS & ACHIEVEMENTS
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Rezidor’s 4D strategy is at the heart of its success.

Wolfgang M. Neumann
President & CEO
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    Our results
    MILESTONE OF 100,000+ ROOMS IN OPERATION, 80 COUNTRIES ACROSS 3 CONTINENTS
    A SOLID PIPELINE OF 20,000+ ROOMS
    GAINING MARKET SHARE FOR FIFTH CONSECUTIVE YEAR
    OPENING THE WORLD’S RADISSON RED HOTEL IN BRUSSELS, BELGIUM
    49% ACQUISITION OF PRIZEOTEL, TO ENTER ECONOMY SEGMENT
    Our results

    Leveraging
    opportunities ahead

    Rezidor continued to gain market share for the fifth consecutive year. Our like-for-like revenue increased by 3.8% with many markets trading at new peak levels. We continued to push forward on our asset management strategy that involves exiting from unprofitable contracts and re-negotiating of terms including renovations across EMEA.

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    Revenue

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    Ebitda

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    Our Results
    A brand is a promise
    Responsible Business
    Our Brands

    A Brand
    is a promise

    All Carlson Rezidor hotels strive to consistently deliver the experience their brands are known for. A brand is a promise - a pledge our global team works tirelessly to keep. And our brand portfolio grew in 2016 with the addition of the exciting prizeotel economy brand. Created by New York design guru, Karim Rashid, prizeotel is now expanding in Europe.

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    A collection of the world’s finest Modern Luxury hotels, with Quorvus Collection we have set about to change the elite global travelers’s landscape. Committed to celebrating and enhancing the individual luster of each member property, so Quorvus Collection brings the Eidos of its locations – the “distinctive character of culture” – vividly to life.

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    Iconic, stylish and sophisticated, brilliant Radisson Blu continues to make fantastic progress: our ongoing, dynamic growth initiatives have taken Europe’s leading upper-upscale brand to a truly global level. Individual and contemporary, Radisson Blu is truly reflective of modern guests’ needs.

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    Radisson RED is a new hotel philosophy that connects with an ageless millennial mindset through art, music and fashion. Offering the freedom, flexibility and fun that the modern traveler demands, RED is about curating guest experiences that are engaging and authentic.

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    Park Inn by Radisson is vibrant, positive, fresh and friendly with a choice of great destinations. The “Adding Color to Life” service philosophy makes the modern traveler feel right at home, confident, safe and at ease, with a Happiness Guarantee.

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    The amoeba and lyrical shapes – from the logo to the lobby to the brightly colored lounge spaces – were dreamed up by New York designer Karim Rashid, making every prizeotel a signature brand hotel. Like RED, it combines design with art, music and networking while striving to be sustainable, credible, user-oriented and consistent.

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    Our Brand Promise
    Our growth Strategy
    Our growth Strategy
    Our growth Strategy
    Our growth Strategy
    Our growth Strategy
    Our growth Strategy
    Our development

    Our growth
    Strategy

    Our long-term objective is asset-light growth predominantly based on fee business. This strategy has enabled us to increase our emerging markets portfolio by 11% per annum since 2010. 2016 was a milestone year for organic growth with 45 transactions, of which 75% are under construction. We also grew laterally with the acquisition of a 49% stake in prizeotel.

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    Our Growth Strategy
    Think people think planet think together
    Responsible Business
    Responsible Business
    Responsible Business
    Responsible Business
    Responsible Business
    Responsible business

    Think people
    Think planet
    Think community

    Responsible Business is a key part of everything that happens in our hotels, our area offices and our corporate headquarter. Rezidor’s unique Yes I Can!sm culture – and our z-factor fighting spirit – means we are all passionately committed to making a positive impact – by starting a wave and helping spread positive awareness around the globe.

    Responsible business
    Our people
    description
    Our purpose

    43,700 people
    who say Yes I can

    Rezidor aims to be the employer of choice for our people. We care for our employees, involve them in our planning and decisionmaking processes, and ask for their feedback.

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    World's most
    ethical companies
    Our Purpose